The philosophy that permeates all we do
A holistic and sustainable climate-protection strategy can
only consist of a combination of preventing, reducing
and offsetting.
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ANALYSING Reviewing the existing CO2 balance (also emission balance) is the first task in determining the actual situation. We define the system boundaries of an appraisal, ascertain the relevant emission sources and assess them on a scientific basis. These calculations are the basis for the analysis of products, processes or a business activity concerning their influence on CO2 emissions and the connected effect on the climate. |
PREVENTING If you know where the emission sources are and how to assess those areas, measures to prevent and reduce them can be planned and implemented. This is about energy efficiency, heat recovery and optimization of the print room. It’s also about raising awareness among staff and partners towards a more climate and environmentally friendly conduct and motivating them to implement best practices into their daily routines. |
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COMMUNCATING Do good and talk about it—a successful and sustainable integration of climate protection into the brand and values of a business also includes internal and external communication. Our clients benefit from our long-standing experience in marketing communications. Its not enough to just do climate protection “right”, but you also must talk about it the “right” way. |
OFFSETTING Where emissions cannot be further prevented or reduced because it is economically or technologically not possible, they can be offset via the mechanism of climate neutrality. We maintain a handpicked portfolio of certified carbon offset projects of the highest standard in order to suspend emission permits bindingly and withdraw them from the market via these projects. |

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